Freelance Web Designer London

A full design service for small to medium businesses. Bridging the gap between freelance and agency. Brand Identity, Graphic Design, Web Design and Marketing.

I am a design consultant based in London. With over fifteen years freelance web design experience plus a background in marketing and project management, I go beyond being a freelance web designer. My blend of skills is ideal for businesses looking to work with a design creative who can advise and work across all of their design projects.

A complete package

Beyond design. You need engaging content, a great user experience and a beautiful design.

Website Content

Content always comes first. Content and design should also always be considered together to create an over-arching and seamless experience. Never underestimate the power of copy, I use really artful and imaginative copywriters. I can knowledgeably advise you on all aspects of your website from content, copy, user experience, interface design, brand identity and the best platform for your website.

Website Design

UX and UI have been my focus for the last 10 years. Whether you are looking to sharpen and re-skin a site, develop a large-scale project or create a smaller portfolio site, website design starts with wire-framing, user-flows and sitemaps before the interface design starts. I design exciting, engaging websites with a flowing and enjoyable user experience.

Website Development

Front-end Development, Content Management Systems, Responsive design and hosting, and maintenance. I work with a solid team of senior developers who are all WordPress experts, as well as on many other platforms. The development stage is project-managed with great care and each site we produce is faithful your exact brief.


Having a website which can be found easily is key, and this takes very careful planning. All websites are made to be seo friendly, but I can enhance and refine this through my partnership with an award winning seo company, to push to the top of google. It is good to begin to think about the seo at the start of the project in order to get the absolute best results.

Brand Identity

A brand refresh or starting from scratch? Brand identity moves beyond just a logo and requires careful research and analysis in order to represent your company perfectly to your demographic. Please see some of the brand identity projects I have competed.

Print Design

Brochures, business cards, infographics, marketing materials, exhibition graphics. I began my work in pure print design and it is an absolute passion of mine. I have plenty of useful examples of print design within my portfolio and many more in my private collections that we can consider together when developing our creative partnership.

Clients I work with regularly

Award Winning Yacht designers / Leading Automotive PR Agency / London’s No.1 IT Company / Mayfair Interior Design Agency / Experimental Marketing Agency / Mobile Telecoms Boutique Agency / Louis Roederer Wine Importers.

My approach to design is to clamber under the bonnet and really get an appreciation of your business and what you are looking to achieve. I work really closely with clients to form a genuine understanding and well-formed creative partnership, handling the design and project management. I work with a team of Senior Developers to ensure the website functions perfectly. We are design consultants rather than simply web designers and developers. We feel we bridge the gap between an agency and freelance web design.


“Probably the best designer I’ve ever worked with in terms of creativity and integrity as a professional. I couldn’t recommend enough.”

Andreas Voniatis

Director at Artios

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“Keri transformed our website, and improved the ux resulting in a much better conversion rate. Keri’s skills go beyond design, above all she is a consultant who can advise on best practices and implement them.”

Tim Parker

Director at Syntax

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